Sun Nov 23 20:32:06 SAST 2014

Changing lives

Dec 16, 2012 | AMOS MANANYETSO |

AS WE say goodbye to 2012, we chat to Samsung's "Santa Claus" Ntutule Tshenye, whose donations of technological hardware and electronics help change lives for the better.

STRATEGIC: Samsung's head of business, Ntutule Tshenye . Picture by Mabuti Kali

What do you do?

I am head of business to government and corporate citizenship at Samsung Electronics Africa. My work entails working largely with government and the public sector, as well as taking care of Samsung's corporate investments and social responsibility.

What does a typical day at your work entail?

Loads of e-mails and calls, as communication is one of the critical pillars of my work. I also do a lot of planning, strategising and reporting to various stakeholders including partners, our local office and headquarters in South Korea.

What does your company do?

It is a multinational electronics firm.

What has been your highlight since joining the firm?

In the last two years, one of the key highlights has been the growth of our brand. And this is evidenced by our global jump to the ninth Most Valued Brand.

What did you do before that?

I was head of community affairs and corporate citizenship at Microsoft Africa.

What challenges do you face?

One of the key challenges is capacity. With a presence in just under 30 countries, and key programmes in the major markets on the continent, it means that I need to know, on a daily basis, what is going on in each of the countries where we have programmes.

What do you like and dislike about your job?

I have to travel on a regular basis, which takes me away from my family. But I enjoy knowing that what I am doing is making a difference to people's lives, and this keeps me going.

What did you study?

I have an honours degree in education. I also completed a master's in business leadership with Unisa. - mananyetsoa@sundayworld.co.za; or Twitter @Mezosti

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